Learn + implement the high-level sales page fundamentals that turn browsers into eager buyers!

Just follow along with this step-by-step masterclass...

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What you’ll get inside the Sales Page Primer on-demand workshop...

This step-by-step workshop is designed to get you prepared to create your next profitable (and gorgeous) sales page for an online course, eBook or other digital product.

By the time you’re finished with this workshop, you’ll have the knowledge, tools and resources you need to create a sales page that everyone envies. Time to get that idea out of your head and put together a plan to bring it to life.

Here's what you'll learn:

  • Lesson 1: How to Create an Irresistible Offer That Sets Your Sales Page Up for Success

    Before we can start writing or designing your sales page, it’s uber important that you have a super clear offer that gets someone (your ideal customer) from Point A to Point Z. Inside of this lesson, I’ll walk you through the process of getting to know your ideal customer, packaging up your offer, understanding the specific results you promise and map out a launch timeline. 

  • Lesson 2: How to Create a Brand + Style for Your Sales Page

    What’s a sales page without a clear and consistent style? A bunch of colors and fonts on a page that don’t make sense – that’s what. I’m going to show you how to create your perfect sales page inspiration board that you can turn into your brand style board and color palette.

  • Lesson 3: How to Write Sales Page Copy that Connects With Your Ideal Customers

    In order to have a profitable sales page, you first have to have copy that connects with the right people. In this lesson, I’m going to share some of the sales page copy secrets I use to outline and write all of my sales page copy. Then, I’ll break down the anatomy of a sales page and what sections you must include in your copy if you want to convert your readers.

  • Lesson 4: Gathering Social Proof

    What’s one of the most important things you need on your sales page in order to get you readers to trust you? That’s right — social proof! Without it, they have to take your word for it, and you can’t guarantee that everyone will. Plus, FOMO is a very real thing. Let’s show your readers what they’re missing. I’ll walk you through exactly how to reach out for testimonials to use on your sales page, even when this is a brand new offer! 

  • Lesson 5: Finding + Using Captivating Visuals on Your Sales Page and for Your Launch

    First, I’ll share the 4 most important visuals you NEED to include on your sales page. Then, I’ll walk you through the 5 types of visuals you must have for your launch and tips for sharing your sales page with your communities. And finally, I’ll share my best tips for sharing your offer with your audience.

  • Lesson 6: Choosing the Perfect Shopping Cart

    In this lesson, we’ll dive into a key step in getting ready to create a sales page — setting up your shopping cart. You need to have a way for people to pay you, so I’m giving you my best recommendations depending on what type of offer you’re launching so you can choose the perfect shopping cart for you. 

Most importantly, I share all of my favorite tools and resources so you can actually start IMPLEMENTING what I’m teaching you.

Jennifer Sanjines

“The Sales Page Primer Workshop was exactly what I needed as I prepped for designing and building my course. I found it helpful to do a lot of the sales page work on the frontend and not wait until I was done. This workshop has helped me craft my offer before I get to deep into making it and I can be SURE to address the issues my customers have on the sales page and then in my actual course. She’s straightforward and to the point, no fluff in this workshop!”

Jennifer Sanjines

"Amanda offers incredible step-by-step teaching to get people going with branding and sales pages. She is incredibly down to earth and shows you practical ways to create your brand boards and how to translate that into web pages. But what I am especially impressed with was when I had a question she personally responded. I don't expect that in our busy world of online business and am touched that she took the time to be real and helpful beyond the format of an online course. This really goes to show not only her expertise at what she does but that she has integrity and solid intentions to do business right as well."


Sign up now for the Sales Page Primer Workshop!


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